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What’s the secret to optimizing your marketing budget and turning data into dollars? On this episode of the Find Your Leadership Confidence Podcast, Vicki Noethling interviews Matthew Stafford, the genius behind the BGS “Revenue Optimization” system and one of the top Shopify optimization experts in the industry. With 27 years of experience running his own companies, Matt shares how his no-nonsense, data-driven approach has revolutionized ecommerce and influenced countless experts in the field. Discover Matt’s insights into identifying customer journey roadblocks, generating consulting opportunities, and navigating the world of RevOps and tech sales. Whether you’re a startup founder or an established business owner, this conversation is packed with practical strategies to maximize your impact.
Keywords: Shopify optimization, ecommerce strategies, revenue optimization, data-driven marketing, RevOps insights.
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